Creation
Challenge/problem to be solved
How to create quickly and easily social media ads in a video format without having to record any original material
Skill Set
Very intuitive if you chose the right tools.
Digital Tools
Those tools allow you to use 'free' video footage (stock video or stock pictures) or upload your own material. Some examples: Gliastudio, Invideo, Magisto (that also has an android app version) or Design.AI. To create logos, moke-ups, videos or voice overs you can also use https://promo.com/
Tips on how to use the tool in the most efficient way
The free version of Promo.com might be sufficient if your videos are not too text driven. Make sure to save your video outside the tool and the social medias if you want to archive it. If you stick to the free version, you might not be that unique and others might use the same video. Also look at video material offered by Shutterstock, 123RF or even Canva, just to name a few. These are great resources to find good quality images and videos. Also think about these tools as a possible way to sell your own material and earn some money. Be aware that 'user' consent will always be mandatory so make sure you have the rights cleared.
Resources
Digital Tools:
- GliaStudio: https://www.gliacloud.com/en/
- GliaStudio tutorial: https://www.youtube.com/watch?v=uyBjPiGO4Ek
- InVideo: https://invideo.io/
- InVideo tutorial: https://www.youtube.com/watch?v=9Q0rAgW5Fm0
- Magisto: https://www.magisto.com/
- Magisto tutorial: https://www.youtube.com/watch?v=Rb1awERp92E
- Design.AI: https://designs.ai/
- Design.AI tutorial: https://youtu.be/B4pz1tN35-Y
- https://promo.com/
- Promo.com tutorial: https://youtu.be/EETzZD8Nds0
Tips:
This card was added by:
Trees De Bruyne
Contact: trees@kwikzilver.be
Organisation: Kwikzilver
Job title: Curator
Country: Belgium
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